Episode 28: Lauretta Records’ Katrina Frye

Episode 28: Lauretta Records’ CEO Katrina Frye joins the show for an in-depth discussion about her early involvement in the arts, the state of the music industry, why it was important to create an independent music label, and how she empowers artists to build long-term careers.

Born and raised in San Luis Obispo, Katrina has built her career in arts management with incredible experiences such as being a band manager, a successful entrepreneur, and now as the founder of Lauretta Records. Believing that music is currently in a renaissance, Katrina works to create a sustainable platform for Lauretta Records’ emerging artists by breaking them into what she calls the new radio - television and film.